Email Subject Line and Copy
Email Subject Line and Copy
No/Don't Yes/Do's
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Dear Hi, Hey, Hello
Broken Personalization Personalization 26% more likely to be opened Geography, Past Purchase, customer status, behavior
Emojis 56% increase in unique open rates
Newsletter 30% decrease in click-through-rate
FREE complementary, no charge
immediately
$$$
!!!!
More information
Visit go to
money
$1M
do not don't
Spelling errors and typos Pre-header text
Unsupported characters Renderings
Lengthy subject lines that get cut off
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Email Subject Lines and Copy.xlsx 10.1 KB |